Google’s Local Pack is a prime piece of digital real estate. Appearing here can significantly increase your business’s visibility and customer interactions.
What Is the Local Pack?
It’s the section at the top of Google’s search results that lists three nearby businesses, complete with star ratings, contact info, and directions.
Why It’s Important:
- Immediate Visibility: Over 40% of searchers click on Local Pack results.
- Authority Signal: Being featured gives your business credibility.
How to Earn a Spot:
- Reviews: Aim for a steady stream of high ratings.
- Location Proximity: Keep your business details accurate for local relevancy.
- Engagement: Post updates and respond to customer queries on your profile.
Being in the Local Pack means being seen by more customers, faster.
